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Success Story
Website and Marketing for Start-Up: The Boulevard
Boulevard NUL
A complete digital and creative partnership for a Newcastle-under-Lyme hospitality venue, from brand identity and website through to ongoing marketing and support.
About the partnership
A relationship built around the organisation.
Our work with Boulevard began at brand level, including the creation of the Boulevard logo and visual identity, before developing into a much wider digital partnership.
As part of our long-standing relationship with Pullen Pub Company, we have continued to support Boulevard as the venue and its offering have evolved — combining creative work, website development, hosting and ongoing marketing support under one roof.
What we deliver
Joined-up digital work, not an isolated project.
We created Boulevard’s brand identity and website and continue to manage the digital infrastructure behind the business.
Our ongoing work includes managed hosting, website development and maintenance, email marketing, social media and campaign support across Boulevard’s food, drinks, live entertainment, events and seasonal activity.
We also support the promotion of The Bookkeeper’s Secret, Boulevard’s upstairs speakeasy, giving the business flexibility to develop and market different concepts within the venue.
Services provided
Brand identity & logo design
Website design & development
Managed web hosting
Website maintenance & support
Email marketing
Digital marketing
Social media support
Event promotion
Creative & campaign support
Digital consultancy
Ongoing partnership
Support that continues after launch.
Our involvement with Boulevard goes well beyond maintaining its website. We work with the team throughout the year to promote changing menus, offers, events and entertainment, while providing ongoing creative and technical support whenever it is needed.
Being familiar with both Boulevard and the wider Pullen Pub Company means we can work quickly and consistently without each new campaign becoming a standalone project.
Outcomes
The difference the work makes.
Boulevard has developed a distinctive identity and joined-up digital presence that reflects the character of the venue while supporting its varied hospitality and entertainment offering.
From the original logo through to the website and ongoing customer marketing, the brand is supported consistently across its digital channels.
What comes next
We continue to work with Boulevard and Pullen Pub Company to develop the venue’s digital presence, grow direct customer communication and support new events, offers and concepts as the business evolves.
Gallery
The work in context.
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